Developers can now create custom App Store offer codes

Apple is finally letting developers create their own custom offer codes for in-app subscriptions.

In 2020, Apple introduced the ability to generate offer codes for in-app subscriptions. However, there were two major limitations: they were randomly generated and were for one-time use.

On the Apple Developer website, the company announced that it’s lifting both limitations so developers can create offer codes like BRINGONSUMMER that can be used for as long – or,...

Apple vows to collect App Store commission even through alternative payment systems

Apple is being forced to support alternative payment systems in a growing number of regions but has made clear that it still intends to collect a commission.

Historically, Apple has charged a 30 percent commission on App Store sales—including in-app purchases and subscriptions. In 2021, Apple is estimated to have generated 85.1 billion in gross app revenue globally.

Apple has faced more scrutiny than most platform holders due to its “walled garden” that does not...

Apple is updating App Store prices in nine regions

Apple has announced App Store price changes in nine regions that will come into effect in the next few days.

The company updates App Store prices to account for changes in foreign exchange rates or taxes.

In the following regions, the price of apps and in-app purchases will increase:

Bahrain: Increase of value-added tax from 5% to 10%Ukraine: New value-added tax of 20%Zimbabwe: New digital services tax of 5%

Apple says your proceeds will be adjusted...

App Annie: Users downloaded 230B apps in 2021, spent 3.8T hours using them

A report from App Annie highlights the staggering growth the mobile app ecosystem witnessed last year.

According to the analytics firm’s State of Mobile 2022 report, users downloaded around 230 billion apps in 2021.

Theodore Krantz, Chief Executive Officer of App Annie, said:

“The big screen is slowly dying as mobile continues to break records in virtually every category - time spent, downloads and revenue.”

Chinese users downloaded the most...

App Store Connect now shows analytics for in-app events

Developers can now access analytics for in-app events through App Store Connect.

In-app events such as game competitions, movie premieres, and livestreamed experiences can be great ways of driving user engagement. Events can also be showcased in the App Store to help gain new users:

(Credit: Apple)

Measuring the effectiveness of an in-app event has been more difficult than it should be. Apple wants to fix that.

This week, Apple announced that developers can...

More developers earn $1M via the App Store than Google Play, but the gap is closing

A report from Sensor Tower finds that more developers still earn their first $1 million from the App Store than Google Play, but the gap is closing.

It’s been fairly common knowledge for some time now that, on average, developers earn more from the App Store over Google’s counterpart—despite the much larger global marketshare of the latter.

Android commands around 73 percent of the global smartphone market compared to 26 percent for iOS. However, Apple continues to...

Swift Playgrounds 4.0 removes the need for a Mac to publish apps

Apple has released Swift Playgrounds 4.0, enabling users to build and submit their apps solely using an iPad.

Swift Playgrounds was initially released in 2016 as an educational tool and development environment for Apple’s latest native programming language, which was released a couple of years prior.

The iPad version of Swift Playgrounds arrived first before a macOS version was released last year. However, a Mac has always been required to actually publish an...

Apple is fighting Russia’s decision to let developers promote alternative payments

Apple is requesting a judicial review of Russia’s decision that developers must be allowed to promote alternative payment options.

In August, the country’s Federal Antimonopoly Service (FAS) issued a warning to Apple that clause 3.1 of the App Store Guidelines – which prohibits iOS app developers from informing in-app users about the possibility to pay for their purchases outside the App Store – breaches Russian antimonopoly legislation.

FAS gave Apple until 30...

Google is ditching Material Design components on iOS

Google is ditching Material Design components on iOS in favour of Apple’s own UIKit.

Material Design was introduced by Google in 2014 with the aim of unifying the company’s products across platforms and form factors. It uses tactile surfaces, bold graphic design, and fluid motion to create beautiful, intuitive experiences for users.

https://youtu.be/Q8TXgCzxEnw

According to Jeff Verkoeyen, Engineering Lead for Google Design on Apple’s platforms, the company...

Apple appeals to delay App Store change following Epic’s single court victory

Apple has filed an appeal for a stay on an injunction following the firm’s court battle with Epic Games.

The injunction forces Apple to enable developers to direct users to payment methods away from the App Store. It’s an important change that means developers can avoid paying Apple a significant portion of their profits (despite a recent cut from 30 percent to 15 percent for most developers.)

“Epic believes that you have a right to save money thanks to using more...