Apple is dropping its cut of most App Store sales to 15 percent

Apple’s cut from most sales on the App Store is dropping to 15 percent in January following increasing pressure.

In an announcement on Wednesday, Apple said its new App Store Small Business Program will enable any developer which earns under $1 million in sales per year to keep more of their revenue.

The previous 30 percent cut Apple took from App Store transactions has come under increased scrutiny over the past year. Apple says the “vast majority” of iOS...